If you are a fellow market stallholder of any sort, have you ever come home from a market or exhibition with your costs being more than the money you took? If you have, you could probably share in my disappointment this week.Last Thursday I headed off to Adelaide for the Xmas Craft & Gift Fair just a little excited about the days to come....if only I'd known what lay ahead! We were prepared, thought our stand had come up well, had prepared plenty of stock in preparation, but....
... it didn't seem to matter. Yeah there was quite a few people around, and yeah there was some quality product around, but there was also lots of cheap imported goods, rather than australian quality goods as i had been led to believe. By lunch the first day I was ready to burst into tears as I was sure that I was the only stallholder in the whole building who hadn't sold a thing. In fact, Nicole sold in one hour back in Melbourne, what we did in two full days!
I was having all those negative thoughts that you do, such as:- am I kidding myself?
- is our product crap?
- am I the only one who thinks our product is 'nice'?
- should I just get a 'real' job?
- are they laughing at me?
But you know what? After taking less money than it cost us to attend the event, I decided the following things:
- It's about more than cash sales, it's about exposure and getting your product out there
- It's about having a go and not giving up on your dream
- There is good in every experience if you look for it
- It was a learning experience
- I had an opportunity to spend some quality time with my extended family in Adelaide
- Or ultimately, it just wasn't the right event for Mookah
The best thing that I found at the fair was my one and only purchase, my first ever pair of Fisherman's Pants, but hey that's a whole other post.
Special thanks to Mum for sharing my road trip, and keeping me company during those long tiring days, and also to those lovely customers and stallholders that I met. It's nice to be home.
You can mark my words though Adelaide, "I'll be back!"